The Grocery Foundation’s Night to Nurture
Flipp’s Post Black Friday Review In Canada
Our latest report breaks down the biggest Black Friday trends from real user behaviour across the Flipp app. See which categories surged, what products captured attention, and how shoppers navigated deals this season. Use these insights to benchmark your 2025 campaigns, and shape your promotional, pricing, and media strategies for 2026. Download the report now […]
Rapport sur l’état de l’épicerie Canada
Le rapport annuel sur l’état de l’épicerie de Flipp évalue la façon dont les consommateurs canadiens abordent leurs décisions de planification et d’achat pour les produits d’épicerie et les produits ménagers essentiels. Nous avons effectué un sondage auprès de 4 200 consommateurs se disant les principaux décideurs en matière d’achats pour leur ménage ou y partageant les décisions […]
The State of Grocery Report
Flipp’s annual State of Grocery Report provides an assessment of how Canadian shoppers approach their planning and purchase decisions for groceries and household essentials. We surveyed 4,200 household shoppers, who indicated that they are the primary decision maker for household shopping or equally share with another person. We partnered with Angus Reid Forum to distribute […]
11e édition annuelle lectorat des circulaires
Le Rapport annuel sur le lectorat des circulaires de Flipp évalue l’utilisation des circulaires dans le quotidien des consommateurs canadiens, dans l’épicerie et les autres catégories. Ce rapport en est à sa 11e année de suivi des tendances auprès du lectorat canadien.
11th Annual Flyer Readership Study
Flipp’s Annual Flyer Readership Report provides an assessment of how Canadian shoppers use flyers in their shopping routines, for grocery and non-grocery categories. This is the 11th edition of this report and tracks 11 years of flyer readership trends.
Rapport des tendances de rénovation printanière 2025 : Canada
Le rapport des tendances de rénovation printanière de Flipp offre un aperçu des projets de rénovation et d’achat des Canadiens ce printemps.
Spring Home Improvement Trends Report 2025: Canada
Flipp’s Spring Home Improvement Trends Report provides insights into how Canadian shoppers are planning and shopping for home projects this spring.
AdAdapted Expands Partnership with Flipp to include Canadian Market; Desktop Web Inventory
Enhanced partnership will offer access to millions of high-intent shoppers, helping CPG brands win at the shelf AdAdapted, a consumer packaged goods (CPG) media partner revolutionizing advertising technology by turning pre-shop intent into awareness and action, today announced the expansion of its partnership with Flipp. Flipp, a digital shopping platform, allows retailers and brands to […]
State of Grocery Report 2024
Flipp’s State of Grocery in Canada Report 2024 explores how Canadian shoppers approach their planning and purchase decisions for groceries and household essentials.