Flipp and MEDIA Central Complete Transaction to Create Global Leader in Drive-to-Store Marketing
Flipp Operations Inc. (“Flipp”) and MEDIA Central Group (“MEDIA Central”) announced, effective November 5, the successful completion of their previously announced merger. The landmark transaction creates the global leader in drive-to-store marketing, serving thousands of blue chip retailers and brands across 27 markets and reaching over 400 million households. Effective immediately, the combined company will […]
Flipp and MEDIA Central join forces
Flipp and MEDIA Central are joining forces to become the global leader in “drive-to-store” marketing This combination offers a unified platform that helps retailers and brands shape shopper demand. Canadian technology company and leader in digital merchandising, Flipp Operations Inc. (“Flipp”) and MEDIA Central Group (“MEDIA Central”), European leader in drive-to-store, have joined forces. This […]
The NGA Show 2025
10th Annual Circular Readership Study
Uncover a decade of insights on Americans’ shopping habits. We surveyed 3,000 Americans who self-identify as the primary household shopper or share the responsibility equally with another person. This year’s study reveals transformative shifts in circular readership trends.
Back-to-School Shopping Insights 2024 – US
Uncover the Latest Back-to-School Shopping Insights Flipp’s Back-to-School Shopping Insights delves into the shopping behaviours and expectations of American shoppers as they prepare for the upcoming school year. This report examines anticipated purchases, spending habits, and the preferred channels for finding savings. The study offers valuable insights into how parents and guardians approach back-to-school shopping, emphasizing […]
Flipp Partners with Adsta
Flipp Partners with Adsta to Expand Advertising Opportunities for CPG Brands Toronto, Canada, June 2024 – Flipp Operations Inc. is thrilled to announce its strategic partnership with Adsta, a premier ad network for consumer packaged goods (CPGs) in the United States. This collaboration will open Flipp’s extensive high-intent app inventory for Adsta, allowing CPG brands […]
Flipp Partners with EmpowerLocal
A decline in print has left many retailers and brands struggling to reach people where they live and shop, and millions of Americans are struggling to access the valuable savings and promotional content they depend upon. Recognizing this need, EmpowerLocal and Flipp have become partners to tackle this challenge together. EmpowerLocal has been working to […]