About Us
Flipp connects tens of millions of shoppers to retailers every week
Founded in 2007, Flipp is a technology platform that is reinventing the way people plan their weekly shopping trip.

Our Mission
We want to help shoppers provide for their families by making life more affordable.
The largest retailers and brands in North America use the Flipp platform to create, curate and distribute savings content to millions of highly-engaged shoppers every day.
Millions of shoppers across North America use Flipp as their primary weekly shopping tool to decide what to buy and where to buy.

Our Culture
We have over 400 team members who are leaders, motivators, hustlers, coaches, creators and colleagues. We are driven by a set of values and principles that allow us to work together in a high-trust environment to solve the most difficult challenges in our industry. Together, we build the Flipp app, the Flipp web platform, an extensive distribution network, and a leading insights and analytics powerhouse among other innovative projects.
Our culture is at the center of everything we do. We’re honored to have been recognized through numerous accolades over the past three years.
Top Toronto Employer by






Our Management Team

Wehuns Tan
Executive Chairman and Managing Director

MICHAEL SILVERMAN
Chief Executive Officer

Christine Hernandez
Chief Financial Officer

Stella Fong
Vice President, People and Culture

Mandeep Dhother
Vice President, Engineering

ADAM HALIM
Sr. Vice President, Product and Marketing

Garrett Royds
Sr. Vice President, Business Development
Our Partners
Flipp digitally connects North America's best retailers and CPG manufacturers to millions of high intent shoppers each week. We are here to help our partners redefine how shoppers discover products and make purchasing decisions in a digitally driven world.
We help our retail partners connect with consumers to share savings and deals content while also providing analytics and insights to better understand consumer shopping behavior.
