Flipp’s Post Black Friday Review

Our latest report breaks down the biggest Black Friday and Cyber Monday trends from real user behavior across the Flipp app among US shoppers. See which categories surged, what products captured attention, and how shoppers navigated deals this season. Use these insights to benchmark your 2025 campaigns, and shape your promotional, pricing, and media strategies […]
Flipp’s Post Black Friday Review In Canada

Our latest report breaks down the biggest Black Friday trends from real user behaviour across the Flipp app. See which categories surged, what products captured attention, and how shoppers navigated deals this season. Use these insights to benchmark your 2025 campaigns, and shape your promotional, pricing, and media strategies for 2026. Download the report now […]
The State of Grocery Report US

Flipp’s annual State of Grocery Report provides an assessment of how American shoppers approach their planning and purchase decisions for groceries and household essentials. We surveyed 3,000 household shoppers, who indicated that they are the primary decision maker for household shopping or equally share with another person. We partnered with Angus Reid Forum to distribute […]
Rapport sur l’état de l’épicerie Canada

Le rapport annuel sur l’état de l’épicerie de Flipp évalue la façon dont les consommateurs canadiens abordent leurs décisions de planification et d’achat pour les produits d’épicerie et les produits ménagers essentiels. Nous avons effectué un sondage auprès de 4 200 consommateurs se disant les principaux décideurs en matière d’achats pour leur ménage ou y partageant les décisions […]
The State of Grocery Report

Flipp’s annual State of Grocery Report provides an assessment of how Canadian shoppers approach their planning and purchase decisions for groceries and household essentials. We surveyed 4,200 household shoppers, who indicated that they are the primary decision maker for household shopping or equally share with another person. We partnered with Angus Reid Forum to distribute […]
11th Annual Circular Readership Study

Flipp’s Annual Circular Readership Report provides an assessment of how American shoppers use circulars in their shopping routines, for grocery and non-grocery categories. This report is the 11th edition and tracks 11 years of circular readership trends in the U.S.
11e édition annuelle lectorat des circulaires

Le Rapport annuel sur le lectorat des circulaires de Flipp évalue l’utilisation des circulaires dans le quotidien des consommateurs canadiens, dans l’épicerie et les autres catégories. Ce rapport en est à sa 11e année de suivi des tendances auprès du lectorat canadien.
11th Annual Flyer Readership Study

Flipp’s Annual Flyer Readership Report provides an assessment of how Canadian shoppers use flyers in their shopping routines, for grocery and non-grocery categories. This is the 11th edition of this report and tracks 11 years of flyer readership trends.
Rapport des tendances de rénovation printanière 2025 : Canada

Le rapport des tendances de rénovation printanière de Flipp offre un aperçu des projets de rénovation et d’achat des Canadiens ce printemps.
Rapport des tendances de rénovation printanière 2025 : Canada

Le rapport des tendances de rénovation printanière de Flipp offre un aperçu des projets de rénovation et d’achat des Canadiens ce printemps.