Flipp Awarded Canada’s Most Admired™ Corporate Cultures

November 23, 2017 | Posted by Anne Morello

Team-first culture dedicated to coaching and reinvention recognized

November 23, 2017, Toronto, ON -- Flipp Corporation, the leading mobile marketplace that is reinventing the way people shop and save, has been awarded Canada’s Most Admired Corporate Cultures in the mid-market category by Waterstone Human Capital, Canada’s leading cultural talent management firm. This is the second time Flipp has been recognized for this award. This national program recognizes best-in-class Canadian organizations and CEOs for embracing cultures that enhance performance and sustain a competitive advantage.

“Culture is at the core of everything thing we do at Flipp and reinvention is at the centre of our company. We are reinventing not only the way people shop and save but also, through our approach to corporate culture, creating something unique and outstanding that we’re so proud to be recognized for,” said David Au-Yeung, Co-founder and Chief People Office, Flipp Corporation. “Our culture is based on a servant leadership approach that is dedicated to coaching and investing in the growth of others. This focus is our strategic advantage that drives continued success.”

“At Waterstone we believe corporate culture drives performance and that it’s your organization’s greatest asset,” said Marty Parker, President and Chief Executive Officer of Waterstone Human Capital and Chair of Canada’s Most Admired™ Corporate Cultures. “What’s remarkable about this dynamic list of 2017 winners is their commitment to culture as a competitive advantage. They truly set the benchmark for cultivating, and sustaining, great cultures that ultimately drive their growth and performance. The 2017 winning organizations are to be admired for the diverse and impactful ways they make sure culture underpins all that makes them successful.”

About Flipp Corporation

Flipp Corporation is a leading digital marketplace that is reinventing the shopping experience. The Flipp app is a go-to destination for millions of consumers to access digital shopping content from leading North American retailers and brands to help them save time and money every week. Flipp was founded in 2007 and is headquartered in Toronto.

For more information, visit http://corp.flipp.com

About Waterstone Human Capital:

Waterstone Human Capital is a leading retained executive search firm specializing in recruiting for fit and cultural talent management for entrepreneurial-minded, high-growth organizations across North America. The Canada’s Most Admired™ Corporate Cultures and Canada’s Most Admired™ CEO programs are founded and presented by Waterstone Human Capital. These national programs annually recognize best-in-class Canadian organizations, and CEOs, for fostering cultures that enhance performance and help sustain a competitive advantage.

For more information please visit WaterstoneHC.com or CanadasMostAdmired.com

About Canada’s Most Admired™ Corporate Cultures:

This national program, now in its 14th year, annually recognizes best-in-class Canadian organizations for having cultures that enhance performance and help sustain a competitive advantage. Forty winners are chosen across four categories; three are based on revenue (growth, mid-market and enterprise) and one not-for-profit category (broader public sector).

Organization’s submissions are scored on six categories: vision and leadership, recruitment and hiring for fit, cultural alignment and measurement, retention, rewards and recognition, organizational performance and corporate social responsibility. The Canada’s Most Admired™ Corporate Cultures program creates a benchmark of success for all those who are nominated.

For more information please visit CanadasMostAdmired.com


For media inquiries:

Anne Morello, Senior Public Relations Manager, Flipp Corporation




Adrienne Finlay, Marketing & Communications Leader, Waterstone Human Capital


416-408-4545 x 225



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